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The all-in-one marketing platform that’s empowering app and game
businesses to improve performance, efficiently

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Trusted by leading app and game businesses:

All the tools your marketing team needs to succeed

Apple Search Ads optimization

Scale your Apple Search Ads campaigns

Apple Search Ads is the next big channel for user acquisition teams to master. That’s why we’ve built an end-to-end solution that makes it easy to start and scale campaigns - including tools for campaign management, keyword research, bid optimization, analytics, and more.

Cross channel management

Manage social, search and SDK campaigns in one place

Manage dozens of campaigns across 30+ marketing channels from Apple Search Ads to ironSource and Facebook with budget control options and more. Create ads, populate them with creatives, and publish them across multiple channels in just a few clicks.

Analytics and insights

Unify data across your entire marketing stack

Unify data from your MMP, marketing intelligence platform, internal BI, and 30+ marketing channels into one funnel and dashboard. Then analyze dozens of KPIs to get the insights you need to deeply understand the link between creative and campaign performance.

Creative production

Easily produce interactive creatives in-house

Build professional-looking playable ads and interactive end cards completely in-house. Use our custom templates to turn videos and images into interactive ads, no code necessary - or our Unity plugin to develop HTML playables in the cloud.

Creative management

Optimize your creative strategy at a glance

View and manage all your creatives in one place - including images, interactive ads, and videos across channels. Label and group creatives for easy optimization, see their campaign status at a glance, and instantly export the final version to more than 30+ marketing channels.

Creative optimization

Find your hero creative with deep creative analytics

Learn what makes some creatives succeed and others fail, catch early signs of ad fatigue, and easily test hundreds of variants.

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See how industry leaders like you drive growth with Luna

Bumble boosts conversion rates by 37% with Luna

“Luna is an invaluable partner for Bumble. The platform makes it so easy to manage all our cross-channel campaigns in one place – giving full visibility into what’s working and what’s not, plus the ability to optimize accordingly.”

Mitch Solomon, VP Growth Marketing at Bumble

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See how industry leaders like you drive growth with Luna

Playlinks cuts Apple Search Ads CPI by 70% and increases ROAS 2x

“Apple Search Ads is a crucial channel to master for iOS marketing, and working with a platform, like Luna, that could provide these kinds of tools and expertise was a major key to success.”

Hany Jang, UA Manager at PLAYLINKS

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Rovio scales up in-house playable production and increases revenue 16%

“Putting together creatives with Luna almost feels like cheating. We can turn any video asset into an interactive creative in minutes. It’s definitely a game changer.”

Jeremy Widdowson, Performance Marketing Manager at Rovio

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See how industry leaders like you drive growth with Luna

Pixocial scales Apple Search Ads campaigns with Luna, lowering CPA 24%

“We knew we needed to find an Apple Search Ads solution that would automate a lot of the manual work and still let us hit our performance goals.”

Emma Shu, Head of Growth at Pixocial

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See how industry leaders like you drive growth with Luna

Socialpoint bridges the gap between creatives and performance

“Luna’s creative-centric insights bridge the gap between creativity and performance, helping each team separately while creating a shared language and intertwined success metrics.”

Dmitry Pinchuk, VP Marketing at Socialpoint

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Miniclip increases creative output and hits 2M impressions

“Luna Elements has been effortless to use. We’ve been able to significantly increase our monthly creative output for all of our titles.”

Gabi Castellan, VP User Acquisition & ASO at Ilyon/Miniclip

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One platform for the entire marketing team

Growth team

Create and manage dozens of cross-channel marketing campaigns to drive incremental growth for your app

Creative team

Build interactive creatives, faster completely in-house with a suite of productions and optimization tools

BI team

Visualize cross-channel marketing data in one place and dive deeper with unique data modeling

Top rated app
marketing platform

Trusted by leading app and game companies worldwide in categories including Creative Management Platforms, Cross-Channel Advertising, and more

4.5/5 stars

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Get expert tips on app growth

Appfest 2022: The next generation of ironSource innovations

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MondayOFF finds their hero creative in less than a week with Luna Dynamic Playable

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Webinar: How to scale up Apple Search Ads' new placements before the holidays

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