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Case Study
Loadcomplete raises D7 revenue by 30% and retention 150% with Luna’s one-stop shop for creative analysis
Loadcomplete, Legend of Slime
Since 2009, Korean mobile game publisher Loadcomplete has produced 15 successful titles for mobile gamers to enjoy globa...
  • creative optimization
  • creatives
Blog
Breaking silos to increase creative performance: How creative and growth teams can be BFFs
Rae Steinbach — Jan 31, 2023
There’s a major gap in the creative production process: the creative team usually hands off their designs to the rest of...
  • creative optimization
  • creatives
  • ...
    • user acquisition
Blog
How to identify missed opportunities in your creative analysis with visualizations
Matthew Skurnick, Director of Product Growth — Nov 08, 2022
Many of the missed opportunities within creative optimization arise from oversight. With so many campaigns running, and ...
  • creative optimization
Blog
To build or to buy a data platform: How to decide the best approach for your marketing team
Rae Steinbach — Oct 30, 2022
From building an entire BI system in-house to supplementing its data with an outside tool, you’re probably using at leas...
  • creative optimization
  • user acquisition


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Blog
You’re making creative decisions using incomplete data. Here’s how to get the full picture
Rae Steinbach — Oct 26, 2022
Marketing is generally the largest part of any app business’ budget - so making sure your marketing spend is used as eff...
  • creative optimization
  • creatives
  • ...
    • user acquisition
Case Study
GOODROID’s Snow Race boosts playable ad performance with ironSource Luna
GOODROID, Snow Race
GOODROID is a popular Japanese gaming company with a large focus on hyper-casual games. Leveraging ironSource Luna to po...
  • creative optimization
  • creative production
  • ...
    • playable ads
Case Study
Zplay’s Survival Game Master hits #1 in the US with ironSource Luna’s help
Zplay, Survival Game Master
Zplay is a leading Chinese hyper-casual company that’s achieved millions of downloads globally. Zplay worked with ironSo...
  • creative optimization
  • creative production
  • ...
    • creatives
    • playable ads
Case Study
How BoomBit boosted IPM 20% with ironSource Luna’s in-ad data solution
BoomBit, Dog Life Simulator
BoomBit is a game developer based out of Gdańsk, Poland. They create games from all major mobile genres, including Ramp ...
  • creative optimization
  • creatives
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